Saturday, April 01, 2006

Internet Injects Sweeping Change Into U.S. Politics

Adam Nagourney writes in The New York Times:

The transformation of American politics by the Internet is accelerating with the approach of the 2006 Congressional and 2008 White House elections, producing far-reaching changes in the way campaigns approach advertising, fund-raising, mobilizing supporters and even the spreading of negative information.

Democrats and Republicans are sharply increasing their use of e-mail, interactive Web sites, candidate and party blogs, and text-messaging to raise money, organize get-out-the-vote efforts and assemble crowds for rallies. The Internet, they said, appears to be far more efficient, and less costly, than the traditional tools of politics, notably door knocking and telephone banks.

More here.

0 Comments:

Post a Comment

<< Home