Skype Acccused of Google Adwords 'Heavy-Handedness'
John E. Dunn writes on TechWorld:
Skype has been accused of heavy-handedness after it succeeded in stopping third-parties from using the word “Skype” in Google adword advertising.
One such company – German outfit iPoque – sells a network device to monitor for and block Skype on corporate networks. A fortnight ago, after it started running a campaign using Google keywords such as “block Skype” and “Skype filter”, it received an e-mail from Google's operation in Germany stating that Skype had asserted its right to block these phrases.
posted by Fergie @ 2/17/2006 06:57:00 AM
1 Comments:
Well, here you can find a (maybe) interesting article about adwords’ click fraud:
http://www.golan.it/how-to-save-google.php
Cheers,
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