Update: Rap Marketing Comes to Nerdcore
Robert Andrews writes in Wired News:Tupac and Biggie, move over. A new hip-hop feud is brewing that glamorizes not guns and 'hos but Java and secure encryption algorithms.
While gangsta rap is seen as celebrating the violence and aggression that claimed two of its brightest stars, "geeksta" rap is a hip-hop genre celebrating coding skills and school grades.
Also dubbed "nerdcore," this branch of hip-hop is for geeks, by geeks. Geeksta rappers adopt the same combative verbal-assault stylings of their forerunners, but bust rhymes about elite script compiling and dope machine code.
The term was first coined in 2000 by nerdy New York rapper MC Frontalot in a track of the same name. Nerdcore now refers to artists waxing lyrical about topics as disparate as engineering and Lord of the Rings.
In recent months, the field has seen a growing number of releases from computer science labs, where egocentric grad students show off their Ph.D. credentials in tracks like "Have to Code" and "End of File."
Update: I just had to point out a couple of my favorite lyrics to a track by Monzy called "So Much Drama in the PhD":Your mom circulates like a public key,
Servicing more requests than HTTP.
She keeps all her ports open like Windows ME,
Oh, there's so much drama in the PhD.
Excellent. :-)
posted by Fergie @ 6/23/2005 09:54:00 AM
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